The only catch is that since some labels and artists haven't signed up for the service, not every album in Amazon's catalogue will be AutoRip enabled, though the library will surely grow if things catch on. We love these opportunities to do something unexpected for our customers." "Well, starting today, it's available to all of our customers - past, present, and future - at no cost. and then to top it off, did that for you automatically and for free?" said Jeff Bezos, founder and CEO. "What would you say if you bought music CDs from a company 15 years ago, and then 15 years later that company licensed the rights from the record companies to give you the MP3 versions of those CDs. They won't even count against your Cloud Player storage limit. The AutoRip MP3s can be played on virtually any mobile device, including iPhones, Androids, Kindles, tablets, Samsung TVs, Roku players, web browsers and more. Not only will this apply to any AutoRip CD going forward, but Amazon will also support this feature for CDs that users have purchased in the past, dating all the way back to 1998, when the Amazon Music Store first opened. The free digital CD will be immediately available for playback in the cloud-based AutoRip player, meaning customers won't have to wait for the CD to arrive before they can listen to the songs. Any time a customer buys an AutoRip-enabled CD off of Amazon, they will also receive the digital MP3 version of the album for free. In some ways, it's both a sensible and remarkable development. In a clear attempt to break Apple's stranglehold on the music market, Amazon announced Thursday its newest online service called AutoRip.
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